Terms of Use
Last updated: 22 September 2026
These terms are an agreement between you and Riccardo Sasso ("we", "us"). By using LUMA you accept them. If you do not accept them, do not use the app.
On iOS these terms replace Apple's default Licensed Application End User Licence Agreement (EULA). Apple is not a party to them. Section 11 sets out the minimum terms Apple requires.
1. What LUMA is
LUMA measures the colours of your face from a photograph and places you among the twelve seasonal colour harmonies, with a palette and styling guidance.
LUMA is a styling tool. It is not a medical, diagnostic or health product. It makes no statement about your health, your skin's condition, or anything other than the colour of a surface at the moment the photograph was taken. Do not use it as a substitute for professional advice of any kind.
Results are an estimate. Colour analysis is an interpretive discipline; qualified human analysts disagree with one another. We show you a confidence figure and the measurements behind every result precisely so that you can judge it for yourself.
2. Your device, your photographs
The analysis runs on your device. We never receive your photographs and there is no server to receive them.
The photograph itself is not saved. One image derived from it is: your face cut out of its background, kept in the app's own storage on your device so the app can show you colours against your own face on a later launch. It is never transmitted. Settings → Delete my analysis deletes it. The Privacy Policy sets this out in full.
You are responsible for having the right to photograph whoever appears in the images you use.
3. Purchases
LUMA is free to download. The full result and the garment scanner require LUMA Pro, which is sold two ways:
| Purchase | Type | What you get |
|---|---|---|
| LUMA Pro, weekly | Auto-renewable subscription, 1 week | Everything, for as long as it is held |
| LUMA Pro, one time | Non-consumable | Everything, permanently |
Both unlock exactly the same thing: the full palette with every colour named and placed, the make-up, hair, metal and wardrobe pages, the technical report, unlimited re-analysis, and unlimited garment checks.
- The weekly subscription renews by itself every week, at the price shown
on the purchase screen before you confirm, until you cancel it.
- Cancelling: in your App Store or Google Play account settings, at least
24 hours before the next renewal. Cancelling takes effect at the end of the period you have already paid for; we cannot cancel it for you, because the subscription is held by the store and not by us.
- The one-time purchase does not renew. You are charged once.
- Prices are set in your store's local currency and are shown by the store
itself at the moment of purchase.
- Restoring: tap Restore purchases on any purchase screen or in
Settings. Everything we sell is restorable on any device signed in to the same store account.
3.1 Refunds and the right of withdrawal
Refunds for purchases made through the App Store or Google Play are handled by Apple and Google under their own policies, and we cannot issue them directly.
Consumers in the EU/EEA and the UK have a 14-day right of withdrawal for digital content. By starting to use a purchase immediately you expressly request that performance begins during the withdrawal period and acknowledge that you lose the right of withdrawal once the digital content has been supplied in full. Where a purchase is unused, contact us and we will support your refund request with the store.
Separately from your legal rights, if the tool produces an obviously wrong result we will support a refund request within 14 days of purchase. Write to the address in section 12.
4. Acceptable use
Do not: reverse-engineer, decompile or attempt to extract the analysis engine except to the extent that applicable law expressly permits; resell or commercially redistribute the app's outputs as your own colour-analysis service; use the app to break the law; or use automated means to interact with it.
5. Intellectual property
The app, the engine, the generated palettes and all copy are ours or our licensors'. Your result — your season, your palette, your measurements — is yours to use freely, including commercially, including the share card.
6. Availability
We may change, suspend or discontinue any part of the app. If we discontinue a feature you have paid for within a reasonable period of purchase, contact us.
7. Disclaimers
To the maximum extent permitted by law the app is provided "as is". We do not warrant that a result will match any particular human analyst's opinion, or that the app will be uninterrupted or error-free.
Nothing in these terms excludes liability for death or personal injury caused by negligence, for fraud, or for any liability that cannot lawfully be excluded. If you are a consumer, your statutory rights are unaffected.
8. Limitation of liability
To the fullest extent permitted by applicable law, our total liability arising out of or in connection with the app is limited to the greater of (a) the amount you paid us in the twelve months before the claim and (b) EUR 50, or the equivalent in your local currency. We are not liable for indirect, incidental or consequential loss, or for loss of profit, revenue or data.
Nothing in these terms excludes or limits liability for fraud or fraudulent misrepresentation, for gross negligence or wilful misconduct, for death or personal injury caused by negligence, or for any other liability that the law applying to you does not permit to be excluded or limited. Some jurisdictions do not allow the exclusion of implied warranties or the limitation of incidental or consequential damages, so parts of this section and of section 7 may not apply to you.
9. Governing law
These terms are governed by the law of Italy, excluding its conflict-of-law rules.
If you are a consumer, this choice does not deprive you of the protection afforded to you by provisions that cannot be derogated from by agreement under the law of the country where you habitually reside, and you may bring proceedings in the courts of that country. Nothing here requires you to arbitrate, and nothing here waives a right that the law applying to you makes unwaivable.
The United Nations Convention on Contracts for the International Sale of Goods does not apply.
10. Changes
We may update these terms. Material changes will be notified in the app before they take effect. Continuing to use the app after that constitutes acceptance.
11. Apple-specific terms
Where you obtained LUMA from the App Store:
- These terms are between you and us only, not with Apple. We, not Apple, are
responsible for the app and its content. 2. The licence granted is a non-transferable licence to use the app on any Apple-branded device you own or control, as permitted by the App Store Terms of Service. 3. Apple has no obligation to provide maintenance or support. 4. If the app fails to conform to any applicable warranty, you may notify Apple and Apple will refund the purchase price; to the maximum extent permitted by law Apple has no other warranty obligation. 5. We, not Apple, are responsible for addressing any claim relating to the app, including product liability, legal-compliance and consumer-protection claims. 6. We, not Apple, are responsible for investigating and defending any third-party claim that the app infringes intellectual property rights. 7. You represent that you are not located in a country subject to a US Government embargo or designated as "terrorist supporting", and that you are not on any US Government list of prohibited or restricted parties. 8. Apple and its subsidiaries are third-party beneficiaries of these terms and may enforce them against you.
12. Contact
Riccardo Sasso, Via dei Brusati 21, 00163 Roma, Italy. Contact: hello@lumacolors.com